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| Shirts are a laughing matter |
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DATE: Wednesday, June 25, 2003
SOURCE: Seattle Times
SECTION: Sports
PAGE: D 3
BY: Bob Condotta
Neuheisel saga lampooned
Walk into the Dawghouse, located on University Avenue, and you'll find everything Husky.
But that doesn't mean Darren and Kim Williams, who have owned and operated the store for 15 years, aren't allowed to sometimes nip at the hand that feeds them.
The hottest item in their store this week is a T-shirt poking fun at the Rick Neuheisel controversy. The shirt features an NCAA bracket on the back and says "Farewell from Neuheiselville" in big letters, a takeoff on ESPN's "Bracketville" NCAA tournament promotion. In smaller type, the shirt reads "Man, we're gonna miss that dude!" with a caricature of Neuheisel waving a peace sign in one hand and dollar bills in the other.
Kim Williams, who like her husband is a UW grad, said, "We've actually been doing pretty well with them." She said the store has sold "about 100" since they went on sale online a week ago Monday and in the store last Friday.
Williams said she was at a trade show in Florida when the Neuheisel-gambling scandal first broke and ran into a representative of a Florida shirt manufacturer Smack Apparel. "We thought there might be an opportunity there," she said. Williams said she ordered about 150 shirts.
Williams said most of the reaction in her store has been positive.
"A couple of fans have said it was tacky," she said. "But that's about six (compared to) 100 people who ordered them, so we've had a fairly decent reaction to it. I imagine there is support for him. I can't judge either way. But I think people can actually laugh at the situation. It's been an ongoing thing for the last four years."
Since The Dawghouse is not affiliated with the University of Washington, the school has no say in what it sells. And since Neuheisel is a public figure, the store doesn't need his permission to sell the shirts, at $18.50.
Williams said online buyers have included "several from Colorado" and others from Arizona, Orgon, Tennessee and Florida.
As for Neuheisel, Williams said she doesn't think he'd be too offended.
"We've got one here for him if he wants it," she said.
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